FIRST LOOK: PLANET BLUE
PHOTO BY JASON LEE PARRY

FIRST LOOK: PLANET BLUE

Want to take a permanent vacation?


The only thing better than a permanent vacation, is a permanent vacation with a brand-new perfect wardrobe.

Enter Planet Blue's new look book, which, considering yesterday marked the first day of spring, arrived just in time.

Dubbed "The Inbetweeners," the campaign's inspired by a fictitious group of kids who head out to Coachella for a weekend and end up staying out the desert for long after the festival ends.

Shot in Venice Beach, the look book features New Zealand model--and every style blogger's current obsession--Zippy Seven lounging by a pool, in a tree, and on a mini-ramp. The vibe is definitely very Cali-cool, but who does it better than Malibu's own Planet Blue. Check out our favorite looks below, and shop the entire collection here!
ALI HOFFMAN




This story was published on March 21, 2013.


CONTENT RATING: ( 2 )

Elizabeth

03/21/2013


take me to the desert!

toro

03/21/2013


lifestyle


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