Over the past couple of years we've seen a flood of new nail brands--we are positive that we've tried all of them--but one stood like a diamond as bright as one Rihanna would sing about: Rad Nails. Last summer they launched nail wraps with the faces of Pharrell, Ryan Gosling, and Robert Pattinson on them. Needless to say, we knew that they were special.
We asked Rad Nail's creator and MTV Style editor, Chrissy Mahlmeister, about how she got started: "All of our designs are thought up and created by my boyfriend Josh Covarrubias--who is a brand designer--and I in New York City! We live in Brooklyn, and we've been dating for more than six years, so our idea process is really organic. We could be in the middle of a conversation/watching a TV show/shopping/literally
anything and suddenly say, "Wait--wouldn't that be great on nails?!" and then we discuss it. If we decide the idea is great, we print out our nail template and start sketching out some ideas. When we figure out a solid direction, Josh gets to work and brings the idea to life. Then, we send them off to the printer, which is also in Brooklyn, and voila: bombass nails!"
Two questions: Are you feeling inspired yet? And why don't we have boyfriends that can appreciate nail wraps? It might help to win our freebie first. We're giving away three complete sets of wraps that are part of a new collab Rad did with Kmart's Stylesip. The three original designs are by Rad Nails and are inspired by Dream Out Loud by Selena Gomez, tribal prints by Bongo Jeans, and animal prints by Glo. Seriously, what dude wouldn't be into this nail stuff?
CLICK HERE TO WIN!
RAY SIEGEL