7 FOR ALL MANKIND X JAMES FRANCO
The actor goes undead for Lily Donaldson and perfect fitting jeans.
James Franco is the ultimate Renaissance Man, having painted, studied, acted, written, and modeled his way through Hollywood--and now he's resurrecting the dead in 7 For All Mankind's latest fashion film.
The multi-hyphenate works as ad man and director of the brand's fall 2012 campaign, which features vampire models (we spy Lily Donaldson!) frolicking in the Hollywood Forever Cemetery and, of course, a cameo from the Oscar-nominated heartthrob himself.
Watch our exclusive premiere of "Hollywood Resurrection" episode three below. We wish we could tell you what exactly is going on in this two-minute short, but it's from the mysterious mind of Franco--meaning you'll just have to watch yourself.
It's not his first foray into viral marketing--remember his fashion campaign, Gucci by Gucci?--but this is the only time we've ever lusted after a pair of velvet brocade skinnies after watching one of his films. (Feeling the same way? Get your own from 7 For All Mankind here.)
JAZZI McGILBERT
WANT MORE FROM FRANCO?
Here's a behind-the-scenes look at the 7 For All Mankind video. Hello fake blood and models!
Also, remember the time he made music?! We do, and we had the premeire.
And our favorite Franco moment: The time his stoner styled garnered a Private Icon nod.
The multi-hyphenate works as ad man and director of the brand's fall 2012 campaign, which features vampire models (we spy Lily Donaldson!) frolicking in the Hollywood Forever Cemetery and, of course, a cameo from the Oscar-nominated heartthrob himself.
Watch our exclusive premiere of "Hollywood Resurrection" episode three below. We wish we could tell you what exactly is going on in this two-minute short, but it's from the mysterious mind of Franco--meaning you'll just have to watch yourself.
It's not his first foray into viral marketing--remember his fashion campaign, Gucci by Gucci?--but this is the only time we've ever lusted after a pair of velvet brocade skinnies after watching one of his films. (Feeling the same way? Get your own from 7 For All Mankind here.)
JAZZI McGILBERT
WANT MORE FROM FRANCO?
Here's a behind-the-scenes look at the 7 For All Mankind video. Hello fake blood and models!
Also, remember the time he made music?! We do, and we had the premeire.
And our favorite Franco moment: The time his stoner styled garnered a Private Icon nod.
This story was published on September 19, 2012.
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