James Franco is the ultimate Renaissance Man, having painted, studied, acted, written, and modeled his way through Hollywood--and now he's resurrecting the dead in 7 For All Mankind's latest fashion film.
The multi-hyphenate works as ad man and director of the brand's fall 2012 campaign, which features vampire models (we spy Lily Donaldson!) frolicking in the Hollywood Forever Cemetery and, of course, a cameo from the Oscar-nominated heartthrob himself.
Watch our exclusive premiere of "Hollywood Resurrection" episode three below. We wish we could tell you what exactly is going on in this two-minute short, but it's from the mysterious mind of Franco--meaning you'll just have to watch yourself.
It's not his first foray into viral marketing--remember his fashion campaign, Gucci by Gucci?--but this is the only time we've ever lusted after a pair of velvet brocade skinnies after watching one of his films. (Feeling the same way? Get your own from 7 For All Mankind here.)