FIRST LOOK: ADIDAS ORIGINALS X OPENING CEREMONY
Neoprene dresses and wedge sneakers - oh, we love you so.
Fun Fact #1: Opening Ceremony was named after the crazy spectaculars that begin each Olympic season.
This story was published on June 11, 2012.
Fun Fact #2: This July, the Summer Olympics hit London, and bring hundreds of the world's best athletes with them.
Fun Fact #3: Adidas Originals wants to celebrate both its athletic heritage and its fashion ties, so they asked Opening Ceremony to create an Olympic partnership for the two brands.
The result is a capsule collection that hits OC and AO stores in July, along with select boutiques worldwide. (Our bet goes to Colette in Paris...) Clothes sell from $75 - $630, footwear goes from $140 - $275. And yes, ditsy print sneaker wedges are involved.
On your marks... get set...