POP MODEL

POP MODEL

Diet Coke goes couture with Jean-Paul Gaultier.


Last month, we reported that Jean-Paul Gaultier was the new "creative director" of Diet Coke. But what he'd do with the fashion pack's most innocuous addiction wasn't quite clear... until now.

See Also: Jean-Paul Gaultier x Piper Heidsieck champagne!

Today, Diet Coke releases two JPG jpegs, including a sailor-inspired bottle and one covered in the designer's signature lingerie. (Gaultier was the man who made Madonna's cone bra and corsets, after all...)

See also: Justice x Coca Cola x Colette

The bad news: The bottles are only available in Europe right now.

The good news: By the time the third Gaultier x Diet Coke design debuts this summer, we'll have found a way around that, so stay tuned...
--FARAN KRENTCIL




This story was published on April 12, 2012.




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