IN A BLINK

IN A BLINK

YSL's new (scented!) mascara is love at first sight.


It usually takes a lot for us to convert from our drugstore makeup staples, but YSL's new Volume Effect "Shocking" mascara has opened our eyes (sorry, we had to!) to a different wand worth splurging on.

The latest from the French brand, this golden tube has a thin, off-centered helix brush that manages to cover most of your lashes in just one coat. These twisted bristles and creamy formula also mean that it's one of the few mascaras we've found that gives major volume without any clumps.

But our favorite part has to be the fact that YSL has injected a pretty floral scent into the ink. The fragrance is unexpected, refreshing, and definitely makes putting on mascara much more pleasant.

Sure, the retail cost of $30 is steeper than usual. But look at it this way: it's a small price to pay for getting designer makeup and perfume, all in one swipe.
--LIZA DARWIN

Buy it here.




This story was published on October 27, 2011.


CONTENT RATING: ( 2 )

Tessa

10/27/2011


I can't really know without trying it, but it seems like the perfume might irritate your eyes.

SASA

10/30/2011


Maybelline's Colossal Mascara (the yellow tube) has a floral scent as well... and its only 7$.... and it gives alot of volume without clumps. :)


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