LONDON FASHION WEEK: MEADHAM KIRCHOFF
What. Just. Happened.
Anyone looking for an ultimate #WTF experience at London Fashion Week should head straight for the Meadham Kirchoff show - at least if they can get through the crush of people at the door.
This story was published on September 20, 2011.
It was one of those fashion shows where everyone who's ever been featured on The Sartorialist was crammed into the catwalk venue, which had been generously covered with pastel balloons, crepe paper, and tinsel. The Spice Girls blared on the sound system. A few of the photographers began to disco dance.
After the lights dimmed and another '90s anthem - this time from Hole - came onto the speakers, dozens of dancers in sherbert-hued wigs piled onto the runway, dancing as if they were drunk and delicious extras on a Skins episode. One of them flashed Anna Wintour. One of them flicked us off as we took her photo.
Next came the clothes, a smashed-in confection of Marie Antoinette via Sofia Coppola wigs and petticoats, bejeweled granny sweaters with teddy bears and giant winking eyes, and platform heels more pink and purple than anything seen on a My Little Pony mane.
Then a crowd of extremely excited, and slightly scared, school girls in tutus and red ballet slippers took the stage and twirled like jewelry-box figurines. Awww.
Finally, a plastic wedding cake, dripping with decadent models in gumball colored fur coats, baby blue plastic barrettes and cufflinks that looked like skulls and stars, and neon face makeup, including a Salvador Dali moustache in bright orange on the collection's final "bride" look.
After the show, I felt a little dizzy, and whispered under my breath, "That was like a Rodarte collection on Kool-Aid flavored speed." A buyer for the British boutique Joseph informed me the label had just signed with Rodarte's US PR firm, Black Frame, so that should be interesting. Is it too much to hope for a neon purple "Make Out Meadham" hoodie to match my "J'aime Rodarte" sweatshirt? Fingers crossed - and hey, Opening Ceremony, please make it happen!
PS: We've named Look #2 "The Regina George Sweater." Click through and be prepared to be delighted and amazed.