This week, Meriam-Webster officially christened words like "retweet" and "sext" into the dictionary - now Burberry makes their own legit claim on the digital world.
Their latest stunt / surprise / streak of brilliance comes with their new fragrance, Burberry Body. The scent itself won't be in stores until September 1, but here's the thing:
If you "like" Burberry on Facebook, you have the chance to receive a Burberry Body sample before anyone else (even us - we won't get the perfume for another two weeks!). The British fashion brand will ship to a variety of countries, and although they won't be able to fill their entire fanbase - that would be almost eight million "friends" - you've got a pretty good shot if you enter.
Head to Facebook.com/Burberry
to enter - then stay tuned, since if anyone can actually invent Smell-O-Vision, our bets are on Christopher Bailey and his team.
PS: We're on Facebook too! Friend us at facebook.com/nylonmagazine