LOOKBOOK: R&EM
PHOTO BY KEIKO LYNN

LOOKBOOK: R&EM

Keiko Lynn does the ultimate DIY for this handbag line.


We're DIY junkies in the NYLON office, but apparently we have nothing on Keiko Lynn.  The designer, photographer, and blogger was recently issued the ultimate challenge by R&Em handbags: Create, style, and photograph their Spring 2011 lookbook all by herself.

Fortunately, Lynn's had lots of practice: In 2008, she began recording her daily outfits online.  "It wasn't because I wanted a style blog," she explains, "It was because I was designing my collection from home, and I'd be in my pajamas all day sewing.  It was gross and depressing.  I finally decided to get dressed up as if I were going to some fantastic place, even if I was staying home all day.  I started taking photos of myself to document what I was doing so that I couldn't slack off!"

Now Keiko's a muse for R&Em, the accessories collection at Macy's that's affordable and really cute (when we recently met Keiko, we actually considered stealing her bag...).  She shot the look book inside her Park Slope apartment, with a few shots outside.  "There should have been more, because it was for the Spring collection," Lynn admits, "But we had to shoot it while there was still snow on the ground, so that was a little limiting... and uh, I was really cold."

To be fair, Lynn did have a partner-in-crime - her puppy, Miku, also stars in the shoot.  "I wanted to name him Unicorn," says Lynn, "But my mom pretty much shut that down."
--FARAN KRENTCIL

Visit Keiko on her blog

And check out R&Em's complete spring collection, available at Macy's.




This story was published on April 11, 2011.


CONTENT RATING: ( 10 )

Amber Rose

04/11/2011


Keiko Lynn is an absolute gem and the perfect gal for this! So proud!

Daniel Saynt

04/11/2011


Obviously, I Love This. Great interview Keiko!!!

Kimberly Grace

04/12/2011


Keiko is freaking gorgeous!! And those bags are so cute. I love the black one with the fringe!

Rachel

04/12/2011


she's adorable. http://dressmeup-dressmedown.blogspot.com/

Rachel

04/12/2011


she's adorable. http://dressmeup-dressmedown.blogspot.com/

Meagan

04/13/2011


Oh my gosh, I remember following Keiko on LJ back in the day, this is awesome!

jannu

04/13/2011


Loves the pics and the collection! great talent and design altogether! :) Go keiko!

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04/14/2011


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Sandra

04/15/2011


absolutely gorgeous..shes such an inspiration, i love the way she takes risks and mixes vintage with newer clothing. i definitely read her blog once a week :)

Nelly

04/26/2011


I love Keiko's blog. So glad she was given this opportunity. She looks great!


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