SUGAR RUSH

SUGAR RUSH

This new perfume is the sweetest thing.


The red velvet lip scrub and frosting lip cream were only the beginning of the beauty industry's sugar craze. In fact, it's only getting started.

Next up, the eco line Wholearth is bringing the bakery to you-literally- with their latest fragrance, No. 9. Originally inspired by the yummy smell in cupcake shops like Magnolia Bakery and Sprinkles, this perfume is infused with notes of vanilla, lemon, and sugar.

Sure, these ingredients seem more at home in a Betty Crocker recipe for angel food cake than a wearable beauty product. But they mesh together in a way that's subtly sweet without smelling like you just spent the whole day in a bakery.

Our only warning: just don't spray it on when you're hungry. Although this organic perfume may not cause cavities and a sugar headache itself, the same can't be said for those seriously tempting cupcakes sold down the street.
-- LIZA DARWIN

Buy it later this month at Wholearth.




This story was published on March 29, 2011.


CONTENT RATING: ( 4 )

Heddy

03/29/2011


That's just about the ugliest perfume bottle I've ever seen. What is it supposed to be, a fossilized turd on top of an egg?

ANNA

03/29/2011


Sounds delicious, but I have to agree with HEDDY, what the heck is going on with the perfume bottle design?

Claire!

04/02/2011


they could have done a WAY better job on the perfume bottle. sometimes appearance DOES actually help haha. TOTESANDGLITTER.TUMBLR.COM a blog that doesn't suck! (promise!) :)

Mary

04/03/2011


Actually, I think the bottle is pretty in an earthy kind of way. It looks like it was made from sea glass and ocean rocks.


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