THE DOC SPIRIT
New music, same old shoes.
For those not paying attention in history class, this year marks the 50th Anniversary of Doc Martens, and to celebrate, they're giving out a little more than cake.
The British shoe brand was created in 1960 by a German physician, and today they're still cranking out boots - and now, music videos.
For their big birthday, Docs teamed with The Duke Spirit and The Noisettes to make short films about their careers - including covers of famous Brit rock songs.
In the first installment, Leila Moss and her crew cover Sham 69's hit, "If the Kids Are United," while Shingai Shoniwa takes on "Ever Fallen In Love With," by The Buzzcocks.
More movies will roll out all month from Docs, but we've got the first two below!
The British shoe brand was created in 1960 by a German physician, and today they're still cranking out boots - and now, music videos.
For their big birthday, Docs teamed with The Duke Spirit and The Noisettes to make short films about their careers - including covers of famous Brit rock songs.
In the first installment, Leila Moss and her crew cover Sham 69's hit, "If the Kids Are United," while Shingai Shoniwa takes on "Ever Fallen In Love With," by The Buzzcocks.
More movies will roll out all month from Docs, but we've got the first two below!
This story was published on April 1, 2010.
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