PARK LIFE
Bond No. 9's newest perfume is a hot piece of grass.
New York City’s High Line has had many incarnations, from railroad track to abandoned overgrowth to, most recently, public park.
But Bond No. 9 has introduced the strangest version yet: perfume.
The new fragrance for spring uses the stretch of land towering 30 feet over Manhattan’ east side as inspiration for what it puts in the bottle. They cite wildflowers, green grass, and urban renewal as the main notes—which in normal person speak means Purple Lovegrass, Grape Hyacinth, Bur Oak, and Bergamot, among other floral-meets-metropolitan notes.
We found it a bit sweet, a bit sultry, and—yes—a little strange. Though they’re not the first to try and bottle that fresh-mowed smell (Gap did it back in the ‘90s, Marc Jacobs did it back in the ‘00s), Bond No. 9 High Line is the only perfume we can think of that blends the scent of grass with a defunct railroad line.
The only real difference between the perfume and the park? The price—one goes for $145 a bottle, while the other is totally free to visit.
REBECCA WILLA DAVIS
Pick up a bottle here.
But Bond No. 9 has introduced the strangest version yet: perfume.
The new fragrance for spring uses the stretch of land towering 30 feet over Manhattan’ east side as inspiration for what it puts in the bottle. They cite wildflowers, green grass, and urban renewal as the main notes—which in normal person speak means Purple Lovegrass, Grape Hyacinth, Bur Oak, and Bergamot, among other floral-meets-metropolitan notes.
We found it a bit sweet, a bit sultry, and—yes—a little strange. Though they’re not the first to try and bottle that fresh-mowed smell (Gap did it back in the ‘90s, Marc Jacobs did it back in the ‘00s), Bond No. 9 High Line is the only perfume we can think of that blends the scent of grass with a defunct railroad line.
The only real difference between the perfume and the park? The price—one goes for $145 a bottle, while the other is totally free to visit.
REBECCA WILLA DAVIS
Pick up a bottle here.
This story was published on March 4, 2010.
CONTENT RATING:
( 4 )
( 4 )
chandraisgreat
03/04/2010
I'm not in love with the price but I am in love with the idea. can't wait to smell it!
chandraisgreat
03/04/2010
I'm not in love with the price but I am in love with the idea. can't wait to smell it!
Tania
03/09/2010
I love Bond No. 9 but the smell of grass...I don't think so. I'm allergic to most grass so...NOPE!
Tania
03/09/2010
I love Bond No. 9 but the smell of grass...I don't think so. I'm allergic to most grass so...NOPE!
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