MY JEANS COST LESS THAN MY MANICURE

Distressed denim, democratized. How's that for all-American apparel?

Here's the funny thing about denim: The more worn-in they look, the more they cost.

Just check the price of your average pair of torn Balmain jeans for proof. ($2,000, in case you were wondering.)

Which is why we had a double-take when a pair of Z co. Jeans landed on our desk.

The pants were the perfect skinny shape. The pants were the perfect faded gray color. The pants were perfectly distressed. And the pants also had the perfect price tag: $34.

Best of all, you don't have to add your name to a waiting list to nab a pair--Z co. is stocked everywhere from your local mall (think Macy's) to your local catalog (think Alloy).

Consider this denim, democratized.
REBECCA WILLA DAVIS

Visit zcojeans.com for more info.

This story was published on November 16, 2009.

CONTENT RATING:

( 1 )

jeanne molfese

11/17/2009

Where can you purchase these jeans? Can you buy them on line , or directly from zco? And what is the smallest size they come in? your site has none of the information listed above, only the price. I am very interested! Can you email me some info?! your email address is not coming up, page is always expired. Thankyou...jeanne.

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MY JEANS COST LESS THAN MY MANICURE

jeanne molfese

11/17/2009

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