LEADER OF THE PACK

LEADER OF THE PACK

Marc Jacobs may have endorsed them, but are you ready for the return of the fanny pack?

If anyone can make a questionable piece of clothing acceptable, it’s Marc Jacobs.

For spring 2008, it was see-through pants. For spring 2009, it was crushed-straw hats.

But for spring 2010, can he make the fanny pack cool?

That’s the question we debated today, when images from Yana Handbags’ new collection landed on our desk.

The New York City-based label makes eco-friendly accessories, with a portion of all proceeds going to charity (the American Cancer Society and Harlem’s The Brotherhood/Sister Sol). Although the company is socially and environmentally responsible, that’s not what caught our eye—instead, it was the bright fanny packs that are similar in spirit to the ones sent down the spring '10 Marc Jacobs runway.

Dubbed “belt bags”, they can be snapped around your waist or slung over your arm, and are just big enough to carry the essentials without weighing you down. There are a few more subtle designs, like a series of denim packs for winter, but the general aesthetic seems to be the bolder, the better. That means purses in quilted neon, shiny snakeskin, and metallic with door knocker clasps.

It's clear what Marc Jacobs thinks, but we're torn: Are these belt bags perfect for strapping on before a bike ride or a night out, or should they be sent packing?
REBECCA WILLA DAVIS

Visit yanahandbags.com for more info.



This story was published on November 10, 2009.


Share




CONTENT RATING: ( 27 )

Heather

11/10/2009


As long as we can find a name for them other than "fannypack". The name alone is what's wrong with them; and with cool metalic colors and soft leather they may be able to be resurrected.

Heather

11/10/2009


Also, I like the wider strapped ones better than the thin-strapped ones. The thin strappes look awkward around the waist whereas the wider strappes look proportional.

C

11/10/2009


I also have a problem with the name. In the UK, fanny means vagina.

Jess

11/10/2009


I actually really like these. Though a new name is desperately needed.

Katee

11/10/2009


nooo way. I hate those things... it just reminds me of people that are still stuck in the 80's that still wear them.

elyssa

11/10/2009


I came to this expecting to say NO WAY, but these are really cute. I do agree with the changing of the name.

Ashley

11/10/2009


The wide strap ones are cute! Who cares if it's called a fannypack? If it holds what I need it to, and I don't need an extra hand to carry somethign, why not!

Marina

11/10/2009


fanny packs are just plain cool and these are even cooler. why wouldn't you like fanny packs? they're the handiest, most convenient type of bag. but yeah, let's change the name.

Rafael Srur

11/10/2009


finally funny packs are cool!

Amy

11/10/2009


i just cannot bring myself to wear a fanny pack ever again. i did when i was like 8 because my grandmother did and once i realized i wasn't that cool i just cannot do it again. of course my grandmother STILL wears them.

sarah b.

11/10/2009


i like the concept, but the fabric/colors are pretty fug.

paperdoll

11/10/2009


I just can't.

cee

11/10/2009


okay, i'll admit: those are awesome!

LauranMarie

11/10/2009


Oh Good God, spare us from the fanny pack! Marc was obviously on some kind of hallucinogenic when he decided to resurrect something that should've been wiped out in its infancy.

Shirley

11/11/2009


I love the colors and textures! These are awesome!

bri

11/11/2009


I think they're cute. I love the models eye shadows as well.

Kim

11/11/2009


The packs are sexy, flirty and fun.

Kim

11/11/2009


The packs are sexy, flirty and fun.

Pam

11/11/2009


love the Yana bags, they seem really easy to accessorize with. Especially the quilted, its like a newer take on Chanel.

Heather

11/11/2009


Hip purses should fit like a belt. The thin-strapped ones can't support the weight of the purse so it droopes; not very flattering. The wider-strapped ones actually support the purse and don't droop, fitting like a belt should and flatters the waist.

Tim

11/11/2009


Yana Handbags is set for great success in the handbag market. They seem to do so with leading innovations in eco-friendly materials. I love the idea of their new reinvention of the "fanny pack." It keeps a decorative design while maintaining one of the most functional aspects imaginable. With 1/2 of the handbag market being leather goods, Yana Handbags is destined to soon become a leader in the business of leather handbags.

Michelle J

11/11/2009


These bags are HOT!!!! I really like the ones with the wider straps, especially the gold quilted one!

Miranda

11/13/2009


heck no. no thank you. i don't care who makes them.

Jenna

11/15/2009


Love it

bernie

11/15/2009


they're cute. i would so wear them.

bernie

11/15/2009


they're cute. i would so wear them.

E

11/24/2009


I might carry something like that, but I would NEVER wear it around my waist. Also, the colors and fabrics could be a lot better.


RATE THIS STORY

Your Name (*)

Your Email (*)


Your email address will not be shown

Rate (*)

rate 1 rate 2 rate 3 rate 4 rate 5

Comment (*)

Enter the code shown in the image (*) 

  Visual CAPTCHA