Green eye shadow here. Blue mascara there. Coral lip stain and an iridescent gloss on top.  It worked last season, when you were rocking your fairy-princess-rock-star vibe, but now that you’ve moved into a different style, you have a lot of expensive make-up you don’t know what to do with. Familiar story?

Don’t feel so guilty about trying a new look this summer with Target, bringing us three new make-up collections that won’t blow your budget.

We already told you about Anna Sui’s upcoming clothing collaboration with the fashion-friendly superstore, but before that arrives in September skip over to the beauty aisles to see the latest offerings from JK Jemma Kid, NP Set and Pixi. Don’t be fooled by the low prices; all three lines were started by former make-up artists and are just as face-worthy as any Sephora find.

NP Set offers a new bronzing primer that won’t hide your tan, and three multi-tasking palettes (Denim Set, Career Set and Sweater Set) whose names hint at coordinating outfits. Pixi presents the Eye Crème Glow set, Rose Lustre Duo and the Duo Cheek Crèmes.  And JK Jemma Kid gives us the Fashion Junkie Eye Palette and Lip Palette and eliminates the need to buy all the shades we want separately- while also saving us time finding all of them in our handbag.

Every item is under $30 and leaves plenty of room to mess up and start all over again.
--ARIANE ANKARCRONA

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