WHISKEY BUSINESS

WHISKEY BUSINESS

Slamming shots of perfume thanks to Thierry Mugler.


Running around town smelling like whisky? Not sexy. Running around town smelling like our new favorite whisky inspired cologne? Very sexy.

Thierry Mugler’s new scent, A*MEN Pure Malt, is a men’s cologne that reminds us a little of John Leguizamo in To Wong Fu… surprisingly sweet and girly. The scent is a bit like Mugler’s most famous fragrance, Angel: a mix of honey, chocolate, and patchouli, but softer and spicier.

But this time around, Mugler adopts an interesting technique to intensify his original formula: The cologne is aged in oak casks, like the fine whiskies that inspired the scent, making pure malt whisky one of the main notes of the cologne.

If wearing a men’s cologne inspired by a bar sounds odd to you, don’t think you’re alone. But when we smelled the blend of patchouli, cedar wood, and pure malt, we were sold.  Bonus: you can share it with your boyfriend.
--SABRINA BACON

$70 at Nordstrom, Saks, and Bloomingdales, or right now on thierrymugler.com




This story was published on June 3, 2009.


CONTENT RATING: ( 30 )

Taune

06/03/2009


Mmmm! <3 Great idea!

Dulce

06/03/2009


maybe,but c'mon that is kinda weird

charis Hernadez

06/03/2009


dooo it ! :)

Samantha

06/03/2009


sounds quite delicious.

christian

06/03/2009


i think it would be pretty sweet..

Carriella

06/03/2009


That sounds amazing. I love whiskey. And the smell of it. xoxo

alexa.a.

06/03/2009


thats huge. ill buy it for my boyfriend :P

tin

06/03/2009


smelling like a drunk?kinda weird but"so crazy it might just work"...well not for kids of course LOL LOL

Ayden

06/03/2009


I love it... How about money inspired cologne? mmmmmmmmmmmm....

Chloe the Unicorn

06/03/2009


It's an interesting concept, but I feel like I already smell like whiskey enough, as it is...

Hayden

06/03/2009


mmm... no, sorry : (

Hayden

06/03/2009


mmm... no, sorry : (

Mo

06/03/2009


Absolutely marvelous idea!

marley

06/03/2009


well i freakin love it... i love ambers and vanilla spice smells anyway. burberry is def one similar for women!

LUNA ROSE

06/03/2009


Im a whiskey drinker so it might push me over the smell limit - im thinking hardcore whiskey drunk - You've sold it well however!

Erie

06/03/2009


SEXY! DO ITTTT!

ashley

06/03/2009


ummm i dont know sounds weird, i men good drink but i wouldn't want to smell like a drunk

monique

06/03/2009


haha i think its such a bad idea, i mean no offense but normally with perfumes you want to smell good and other people compliment your choice of perfume, but with this whiskey perfume people are gonna think you just walked out of a bar, and your only gonna attract drunk men with it on!! lmao

a

06/03/2009


mmm sounds yummy :) patchouli and whiskeyyy. plus its for guys AND girls?? awesome.

Che lila

06/03/2009


well, i like it. except that it's cheaper to spritz some actual whisky, even if A*MEN Pure Malt smelled great and reminded me of taking advantage of hot drunk guys, i might be afraid of feeling a little pretentious wearing it- i mean buying perfume to smell like whisky... but i like it.

sunrise

06/03/2009


nononono

dana

06/03/2009


hahaha! just don't get pulled over!

brittany

06/04/2009


its a good idea if your name is Amy Winehouse.

chelsea

06/04/2009


I think this is a dispicable idea and that all of the people who think that this is "sexy" or "delicious" should get their heads examined. There is nothing sexy about smelling like you drink too much. Alcoholism is not chic. It is sad. As someone who is married to a recovering alcoholic and had to deal with all the shit before recovery, the fact that people like this idea and want to buy this makes me sick.

T

06/04/2009


Why don't you guys actually smell it before you judge? It really doesn't smell like liquor. Especially after it dries. Just a warm, inviting scent.

T

06/04/2009


Why don't you guys actually smell it before you judge? It really doesn't smell like liquor. Especially after it dries. Just a warm, inviting scent.

Alicia

06/04/2009


Sounds interesting, I want to smell it!

Mandy

06/04/2009


I'm intrigued... hopefully it smells like good whiskey, not nasty alcohol breath. I'm going to give it a "shot" next time I go to Sephora.

celeste

06/08/2009


stupid. you wear perfume to avoid smelling like an alcoholic.

lucia

06/11/2009


I gotta smell it first...it might smell like kate moss's perfume if it smells like patcholi? who knows...anyone smelled this whisky cologne before?


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