The downtown designer has $30 dresses. Now we are so happy, we do the dance of joy.
There's lots to weigh when considering "fast fashion" - the environmental impact of mass produced stuff, for instance, or the debate if you really need another floral dress.
But when you decide to buy into a diffusion line, one thing is really great about it - democracy has officially woven itself into the fabric of fashion. No longer can girls get teased for shopping at mall stores; no longer can "having the best stuff" be exclusive to the fewest people.
That's ultimately why we're in love with Charlotte Ronson's new line, I Heart Ronson, for JC Penney. Available starting this February, the clothes bring Charlotte's downtown, rock babe aesthetic to those who can't shop in Soho, Los Angeles, or Tokyo, and it does it at rock bottom prices.
And while we'd caution you against buying anything you don't really, really want, we'll definitely agree: It's okay to want it all.
--FARAN KRENTCIL
www.jcpenney.com
www.charlotteronson.com
This story was published on October 30, 2008.
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