This summer, Apothia
introduces their own line of hand and body washes. And if the Los Angeles beauty boutique’s name, a combination of Apothecary and Utopia, implies anything, they’re bound to be delicious.
For 25 years, Apothia has thrived as a makeup, fragrance and body care boutique within L.A. shopping staple Fred Segal on Melrose. The shop is no stranger to excellence, as they market mostly luxurious brands, like Philip B., Kiehl’s, and Creed – and draws celebrity shoppers like Cameron Diaz, Christina Aguilera, and Jennifer Aniston on a near-daily basis.
The new soaps come in eight “experiential” scents, meant to be exemplary of the Californian culture that inspired them. Each one (Bronzed, Casa, Juiced, Plush, Scene, Soul, Verde, and Wave) contains unusual ingredients from Casablanca lilies to driftwood, all derived from organic elements like sugar, apricot oil, coconut and aloe vera.
And the best part? They come in eight different pretty scents and colors, so you can have one for every day of the week.