FIRST LOOK: ROGAN GREGORY FOR TARGET

FIRST LOOK: ROGAN GREGORY FOR TARGET

Go! International goes to the beach... but don't worry, there's jeans too.


Rogan Gregory gets his fame from jeans that are both great-fitting and green-friendly.  So when the CFDA Winner announced to the world that he'd do a Target line, fashion addicts were a little like, "What?"

They wondered if an ecologically conscious company like Rogan could mass-produce a line for a giant chain store - and now they can see the results for themselves.

On May 18 (four weeks, guys), Rogan for Target officially launches a summer range, and it's cute.

There's leopard print swimsuits, teeny little shorts, some cute caftans, and also a few pairs of black jeans that will hopefully recreate the fit of Rogan's famous originals.

You can swipe all the stuff on Target.com, and maybe by May, it'll actually be warm enough to wear it.
FARAN KRENTCIL




This story was published on April 15, 2008.


CONTENT RATING: ( 24 )

Jessica

04/15/2008


Does a 5 year old write your article? "There's leopard print swimsuits, teeny tiny shorts..." HELLO, GRAMMATICALLY INCORRECT. Try there ARE. Also... fuck. These close are so ugly.

Jessica

04/15/2008


Does a 5 year old write your articles? "There's leopard print swimsuits, teeny tiny shorts..." HELLO, GRAMMATICALLY INCORRECT. Try there ARE. Also... fuck. These close are so ugly.

Jessica

04/15/2008


Does a 5 year old write your articles? "There's leopard print swimsuits, teeny tiny shorts..." HELLO, GRAMMATICALLY INCORRECT. Try there ARE. Also... fuck. These clothes are so ugly.

Kaelee

04/15/2008


I think it's really funny how Jessica is complaining about grammar when she didn't even spell CLOTHES correctly. I'm just throwing it out there.

Cheyenne

04/15/2008


Also, "5 year old" with no hyphens is incorrect. "JESSICA" is probably just grouchy because she's too ugly to wear the shorts.

leighleigh

04/15/2008


It is admirable to see a designer try to make sustainable clothing for EVERYONE. It is so good that this is happening. I like the bathing suit.

Ash

04/15/2008


Want: Vest, Shorts, Romper. DO NOT WANT: Leopard print '80s Kelly Kapowsky swimsuit! What is that, like aerobics class?!

Kate

04/16/2008


haha JESSICA got told! The clothes are cool though. I mean, if we didn't have designers doing completely different stuff like this, the world would be so, so boring. I like it. =]

Kate

04/16/2008


haha JESSICA got told! The clothes are cool though. I mean, if we didn't have designers doing completely different stuff like this, the world would be so, so boring. I like it. =]

Kate

04/16/2008


haha JESSICA got told! The clothes are cool though. I mean, if we didn't have designers doing completely different stuff like this, the world would be so, so boring. I like it. =]

huckleberry fink

04/17/2008


why hate on Rogan's style?... its fashion- it's not really supposed to please the masses-it's art... be aware, be knowledgeable, and be thankful that real designers are making things we can afford these days.

cara

04/17/2008


lets not hate on each other, i really like the clothes :) i will probably buy some!

Melanie

04/19/2008


Actually, "5 year old" without quotes isn't incorrect unless it's attributed to a subject, for example: 5-year-old boy. Anyway, not sure if i'm a fan of the clothes. Maybe the yellow tank. But kudos to sustainable clothing!

Jackie

04/24/2008


I think the clothes are great, tbh. It seems so new compared to some of the clothes now.

Laddie

04/25/2008


why so angry? don't like em, don't buy em...

Elisa Urmston

04/29/2008


The grammar in this article makes me wonder where we're going in this hand-basket. The sustainable, pretty clothing gives me hope.

LISA

05/05/2008


Don't care much about the line this time. Carmen-Hawk was good, but the very first designer, Luella was the best. So were Loeffler Randall handbags and shoes. Hope they have anything better than items in the pictures.

Katrina

05/07/2008


It's really exciting that Target is going to actually have some cute clothes. Very exciting, if you ask me.

amanda

05/17/2008


i think it's great that target is changing things up and getting more hip. the other day i went to target and bought a bathing suit for this designer that was AMAZING.. and it was less than $30. thankyou!!!

Natalie

06/05/2008


It's great that girls can get designer clothes at a low price. I was at target last night and got two tank tops. I was a little skeptical about it due to the commercial, but once I saw everything, there was some really nice pieces.

Alanna

06/06/2008


Someone has no write to criticize..... looks like jess can't spell CLOTHES (close, jess????)

Ali

06/18/2008


It's "RIGHT" not write.

Annie

06/25/2008


I liked his clothes and i bought a white bikini with black straps.but when the straps got wet the color bled onto the suit! so its covered in permanate stains, it was a waste of money!

SHANTI

06/27/2008


I LOOOOVE it all. the leopard is absoltuely my favorite. i've been going crazy looking for them!! everyones a hater and the designer is FABULOUS!=)


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