YOUR BIKE RUNNETH OVER
Armani has a Vespa, G-Star has a 12-speed!
G-Star Raw denim didn't attract a cult following with glitz and gimmicks, but instead built an aesthetic movement on that profound feeling from finding a quality, bad-ass pair of jeans.
This story was published on February 25, 2008.
Now, having rocked alliances with Land Rover and Amsterdam's Central Station Ferry, the subtly daring clothing company has christened the RAW CANNONDALE mountain bike.
A sophisticated piece of machinery stripped to the minimum, the bike has a matte gray body, a weathered brown saddle, and G-star Edition brown tires.
Throw in the G-star edition rims, handlebar and fenders, and you've either got yourself a Cannondale bike that happens to be beautifully designed by G-star, or a G-star edition piece of art that also happens to be a Cannondale bike.
But you should still roll up your jeans so they don't get caught in the pedals...